Typical Roles
- 01Client Service Director
- 02Account / Consulting Team Lead
- 03Hands-on Project Manager
- 04Interim Agency Lead
Brand Campaigns · Project Leadership · Transformation
Lindsay Jönsson
Freelance Marketing Consultant & Project Manager
I take ownership from pitch through roll-out, supporting advertising agencies, brands and companies with extensive expertise in brand strategy, marketing communications and the delivery of complex projects.
01 · Profile
Typical Roles
Flexible support tailored to the brief and the role you need to fill.
Areas of Focus
- 01Client & Stakeholder Leadership
- 02Brand & Campaign Strategy
- 03Project, Budget & Team Management
- 04Production & Roll-out
- 05Pitches & New Business
- 06AI Integration into Workflows
Profile
20+ years
Brand and agency experience
Lindsay Jönsson is a consultant, project manager and former agency founder and managing director. His experience spans international brand accounts, production, and building and running his own advertising agency.
02 · Areas of Expertise
Ownership & Impact
01
Client Service & Team Lead
Leading key accounts, consulting teams and decision-making between clients, creative teams and production.
Explore this service02
Brand Campaigns
Sharpening positioning and briefs; leading integrated campaigns from strategy through roll-out.
Explore this service03
Project Leadership
Taking responsibility for scope, budget, timing, resources and partners; stabilising projects during demanding phases.
Explore this service04
AI Integration
Implementing practical LLM and agent workflows across strategy, consulting and project management.
Explore this service04 · CV
Experience
Managing Director / CEO
NOGA Werbeagentur GmbH, Berlin
- Founded, built and ran the agency; supported its sale to the KNSK Group.
- Led client consulting, new business, operations and interdisciplinary teams.
Account Director
BBDO GmbH, Berlin · smart / Mercedes-Benz
- Led an international communications team; managed campaigns, partners and budgets.
Project Manager / Client Consulting
Jung von Matt / Spree, Berlin · Sparkasse / Radeberger
- Managed integrated campaigns across strategy, creative and production.
Audio Engineer & Producer
Tonhaus & The Marmalade
- Film, audio and TV production; sound design, editing and post-production.
05 · References
Selected Brands and Clients
Mercedes-Benz
Faber-Castell
Immowelt
Enpal
Seven.One
UmweltBank
smart
Sparkasse
Radeberger
EIS.deFAQ
Frequently Asked Questions
I work with advertising agencies as well as directly with brands and companies.
Do you work with agencies or directly with companies?
Both. I support advertising agencies as well as brands and companies, depending on their needs. My work covers marketing communications, campaigns, project leadership, agency coordination and complex delivery.
What roles do you take on within agencies?
Depending on the assignment, I can step in as Client Service Director, Project Manager or Interim Agency Lead. My focus is on client service, campaign management, project leadership, pitches and delivery.
How do you support brands and companies?
On the client side, I support marketing communications, campaigns and complex marketing projects. I also help brief and coordinate agencies and other external partners.
Can you manage our existing agencies on the client side?
Yes. My agency experience gives me a clear understanding of processes, requirements and the typical points of coordination. I can brief agencies precisely, manage their work and integrate them into complex marketing projects.
Which kinds of projects are you best suited to?
Campaigns, brand and communications projects, complex roll-outs, temporary project leadership, agency coordination, pitches and marketing processes involving many stakeholders.
Do you also work with AI in marketing?
Yes. AI is an additional area of expertise that I use where tools, workflows or automation can meaningfully improve marketing, consulting and project work.
06 · Contact
Contact
Berlin · Hamburg hybrid · Remote across DACH · DE/EN